An Interview with Ft. Worth Fabric Studios and a Give-a-Way

I am a big proponent of small business. And Ft. Worth Fabric Studio, owned by Jodie Heinold. It is a fabulous online store that offers great deals all year around, as well as special sales. They are actually celebrating with a Black Friday Sale, A Small Business Saturday Sale, and a Cyber Monday Sale.

I am happy to introduce, Jodie Heinold.

1. Tell us when you became interested in sewing, and how that happened? Did someone influence and teach you?     I have been interested in sewing since I was a young child.    As long as I can remember, I loved color, and all kinds of arts and crafts –  it’s always been a part of who I am.   My interest in sewing was further sparked by my Grandma Teegarden, and although I only saw her once or twice a year, she instilled within me a love of sewing!   She was seamstress, a quilter, and worked in custom drapery as a trade.    A high school home economics class got me started on making my own clothing – something I did through high school and part of college.

2. How did this lead to Ft. Worth Fabric Studio and how did it begin?   I earned a BS in Business Administration in college, but never forgot my passion for creating.   For a number of years I designed and sewed custom children’s boutique clothing – to be honest, it was the color and the coordinating of fabric that I enjoyed the most in this process. In 2009, I decided to combine my passion and my business degree and I opened Fort Worth Fabric Studio.

3. How did you decide to become an online only fabric store?  My children’s boutique clothing  business was an online business, so I was very comfortable with that venue and I loved the idea of FWFS having the ability to service clientele all over the world.

4. How big is your staff? And what do the other staffers do at Ft. Worth Fabric Studio?   We have a staff of 6 in addition to myself.    It truly is a family business!   

-Lindsey Weight is our blogger, sample maker, tutorial writer,  and head pattern designer.   

-Holly Humbert is our customer service gal, order shipper, and social media expert.

-Kurt Heinold (my husband) is our main cutter.

-Nick Heinold (my 20 year old son) takes care of loading most of the product on the website; he also cuts, packages, and ships orders.

 -Clayton Heinold (my 18 year old son) is our main FQ Bundle maker, and is also heavily involved with marketing.

 -Mitchell Heinold (my 16 year old son) is our all-around help – he helps cut orders, label packages, and keeps our supplies stocked.

5. What makes your online store different than other stores? Please Include details about including fabric lines you carry, sales, Friday Bundle Batch and anything that makes you unique and special.    Our FridayBundle Batch and our custom bundles are a unique niche for FWFS.  I thoroughly enjoy putting together the weekly bundles as well as our custom bundles – it is a fun challenge to match colors and prints across manufacturer lines to create something truly unique. Since I currently don’t have much time to sew, the bundles are my creative outlet.

6. Your site has a great feature; the color picker. And a buyer can pick secondary colors through that tool. Tell us about it and how it works. (I love it)!!  This tool was added to our web site a couple of months ago, and it is a great asset if you are searching for a particular color. You will find a wide rainbow of options – just click on the color you are searching for and the system will compile thumbnail images of all the fabrics it deems as matching.   This is a great time saver if you are searching for a particular color and don’t want to sort through an entire online catalog of images!

7. The “Coming Soon” and”What’s New” features on the menu bar are great tools for any shopper. I know this isn’t an exact science, but approximately what is the time difference between the two?  What’s New are the items that just arrived – this category showcases all the new goods added in the last 90 days. They are sorted by showing the newest items first.

Coming Soon is our section of pre-order fabrics – these items are not yet in stock, but will arrive as indicated.  We accept pre-orders on all of these items – you can order these fabrics just like any other in-stock items, but we will not charge you until the fabric arrives & we are ready to ship your order.   It’s a great way to reserve your favorites!  We always cut the pre-orders off the bolts first!

8. You always offer great ongoing sales. Are there any special ones shoppers should be aware of?   We have fantastic weekly sales on one or two fabric lines – all sales are advertised in our newsletter, along with the coupon codes needed!   Our sale section is also kept fully stocked, so you can always find a bargain!

9. Are you offering any special discounts or sales for Small Business Saturday and Cyber MondayWe have 30% off all Holiday House (Christmas/Winter themed) fabrics, bundles, kits, etc. And 20% off all (non-holiday) Bundles, Pre-cuts, and Kits!  These discounts will be automatically reflected in the shopping cart and are good through Monday, December 1!

10. What fabric trends do you foresee in the next six months?   I believe the trend for low volume prints will continue: low volume in color such as the great text background pieces you see in gray & white/cream, as well as tiny prints with color that can be used as background for quilt blocks. There are also a growing number of vintage-style prints being shown by the fabric reps and I believe these are also going to have a presence.

Jodie, thank you so much for sharing some pre-Thanksgiving time with us. It was a pleasure getting to know you better, and Ft. Worth Fabric Studio.

Jodie has generously offered a holiday fabric bundle, as a give-a-way.

To enter, please leave a comment in my comment box. Tell us the name of your is favorite bundle in the Bundle Section.
Or click on this link http://www.fortworthfabricstudio.com/shop/category/bundles.

I will announce the winner on this blog on Monday, December1st, at 9:00 PM, EST. Please make sure to leave your e-mail address.

 Have a Happy Thanksgiving, and enjoy this big sale weekend!!

Happy Quilting!! And safe travels.

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I love reading your comments, and will respond directly by e-mail.


  • Reply Crickets Corner November 27, 2014 at 1:23 am

    I love the Michael Miller Pinhead Fat Quarter Bundle

  • Reply Heartsdesire November 27, 2014 at 1:24 am

    Fort Worth Fabric Studio is one of my favourite online stores to order fabric from. Right now, I'm loving the Sherbet & Lace bundle.

  • Reply Paula @ Sewy Stuff November 27, 2014 at 1:24 am

    GARDEN NOTES is my favorite. (Although my favorite changes daily) I love all their bundles.

  • Reply Cheryl November 27, 2014 at 1:24 am

    So many lovely ones. I think the STOP & SMELL THE ROSES FQ Bundle is my favorite.

  • Reply Cecilia November 27, 2014 at 1:25 am

    I enjoyed reading about the history of FWQS. My favorite bundle is the Michael Miller Ta Dot bundle.

  • Reply Margaret Doro November 27, 2014 at 1:25 am

    My favourite bundle is "Stop and Smell the Roses".

  • Reply Anonymous November 27, 2014 at 1:26 am

    I love the stop an smell the roses line.

  • Reply charlotte November 27, 2014 at 1:15 pm

    I love Perennial Beauty and Think Pink. I am kind of in pink mode right now, I guess. Lots of pretty one though.

  • Reply Lee November 27, 2014 at 1:15 pm

    I think the Scottie Dogs classic is such a sweet set! Thank you for the interview for FWF studio – I love their fabrics and their blog always has some great sewing tutorials. Thank you!

  • Reply Anonymous November 27, 2014 at 2:30 pm


  • Reply Rob DiBella November 27, 2014 at 2:30 pm

    Love Priory Square

  • Reply Lorelei Hauptmann November 27, 2014 at 2:30 pm

    Wasn't aware of this online fabric shop! Thanks for bringing attention to it! Will definitely check it out on Black Friday for the sales!
    Favorite bundle..there are SO many that are cute. I like A Little Flaky (I'm a pushover for blues) followed by Pencil Smudge!
    Happy Thanksgiving and hope you aren't getting too much snow!

  • Reply Linda November 27, 2014 at 4:52 pm

    HI, really like the Michael Miller Pinhead Fat Quarter Bundle!
    Thanks for sharing!


  • Reply Janie November 28, 2014 at 1:08 am

    My bundle of choice would be Mosaica, it looks beautiful. Thanks for the chance.

  • Reply Linda B November 28, 2014 at 1:09 am

    I like the Ready Set Go bundle….it is soooo bright and colorful

  • Reply Melissa Miller November 28, 2014 at 2:42 am

    Jodie is a sweetheart. She has a fantabulous selection of 1930s repros. Of course, I like the 30s minis bundle!

  • Reply Jodi - usairdoll November 28, 2014 at 12:35 pm

    So many yummy bundles! It is really hard to choose. I'd choose 30's Playtime.

    Thank you for a super giveaway and a chance to win.


  • Reply OhioLori November 28, 2014 at 12:36 pm

    Looooove the "Garden Notes" Bundle!! Beautiful & Happy!

  • Reply Jen Barnard November 28, 2014 at 2:15 pm

    I have loved Scotties since I was a little girl so my favourite is the Scottie dog classic bundle.
    jen dot barnard at btinternet dot com

  • Reply friedturtle November 28, 2014 at 5:29 pm

    I love the Up Parasol bundle

  • Reply Vicki H November 28, 2014 at 7:24 pm

    I love the Ready Set Go bundle.

  • Reply Debbie November 28, 2014 at 9:01 pm

    I like Peppermint Bark. Thanks for the giveaway and the chance to win. I've also shared your giveaway on my Giveaway List for just sewers & quilters at wowilikethat.com. Thanks again. (debbie@wowilikethat.com)

  • Reply Vicki H November 28, 2014 at 9:02 pm

    I like the Ready Set Go bundle.

  • Reply Anita November 28, 2014 at 11:56 pm

    The Etheral bundle is my favorite. Thank you for the giveaway!

  • Reply Sarah November 29, 2014 at 1:07 pm

    I really like Stop and Smell the Roses. Beautiful! sarah@forrussia.org

  • Reply Kelli Davidson November 29, 2014 at 1:07 pm

    Hydrangea Beauty is my favorite!

  • Reply PK Sews November 29, 2014 at 1:12 pm

    Hydrangea Beauty is my favorite. Thanks for the chance to win these gorgeous fabrics.

  • Reply Andrea York November 29, 2014 at 1:14 pm

    Up Parasol and Ready Set Go are my favorites-so hard to choose just one. Thanks for the giveaway.

  • Reply GranChris November 29, 2014 at 2:43 pm

    I like a lot of them but Peppermint Bark is wonderful today. Thanks for the chance.

  • Reply Kathy E. November 29, 2014 at 7:20 pm

    I adore purple and lime green together, so this bundle caught my eye immediately! This is my favorite: Hydrangea Beauty FQ Bundle FWFS Exclusive

  • Reply Emily C November 29, 2014 at 7:20 pm

    My favorite is Splendour.

  • Reply Quilting Tangent November 29, 2014 at 9:38 pm

    READY, SET, GO! is my favorite bundle. 24Tangent@gmail.com

  • Reply Gill November 29, 2014 at 9:39 pm

    I like the Low Volume bundle!

  • Reply Mara November 29, 2014 at 11:11 pm

    Lily's Quilts Birthday Bundle, has been a favorite of mine.

  • Reply pippirose November 30, 2014 at 2:01 am

    I love the Flutter By bundle.

  • Reply Wendy November 30, 2014 at 12:45 pm

    I totally LOVE the Michael Miller Full Collection Ta Dot FAT QUARTER BUNDLE~~!
    hiwendyhi at yahoo dot com

  • Reply Jackie Thompson November 30, 2014 at 3:34 pm

    Ethereal is really awesome! I'm excited to check out the sale!


  • Reply lindawwww December 1, 2014 at 2:19 pm

    I love Pretty Bird!

    lin dot web dot 28 at gmail dot com

  • Reply nicolesender December 1, 2014 at 2:19 pm

    I like the READY, SET, GO! – a FWFS Exclusive FAT QUARTER "stoplight" bundle in red, yellow, and green!

  • Reply Karen Propes December 1, 2014 at 2:20 pm

    I love the Hydrangea Beauty FQ Bundle. The colors are just what I'm looking for to make a new quilt.

  • Reply Lisa Marie December 1, 2014 at 6:57 pm

    One of my many favorites there is the YELLOW & GRAY FAT QUARTER BUNDLE.

  • Reply Jane December 1, 2014 at 11:08 pm

    Sherbet & Lace and hope I'm not too late!

  • Reply Anonymous December 2, 2014 at 12:10 am

    Daysail FQ Bundle.
    Thank you so much for sharing and introducing yourself.

  • Reply annieb December 2, 2014 at 2:41 am

    Congratulations. Your are the lucky winner of the Ft. Worth Fabric Studio bundle. I sent you an e-mail. Please e-mail me your snail mail address. Hope you enjoy the bundle 🙂

  • Reply Gayle S December 2, 2014 at 2:43 am

    I will not advertise my email address to the world in order to enter a giveaway. However, I will say I absolutely LOVE the Sunday Morning FAT QUARTER BUNDLE Dear Stella. It is just beautiful!

  • Reply Ellee December 2, 2014 at 2:43 am

    Primrose Garden is my first choice for sure! — soparkaveataoldotcom

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